Blog Academy

 26. November. 2024  Academy

Today, we’ll look at how to prepare your online business for the most important time of the year – Christmas. Because it seems to come earlier every year! 🎄 This article focuses on analytics and setup tips to keep in mind. We’ve divided it into three parts based on tasks and the best time to […]

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 6. October. 2024  Academy

In the previous part, we explained how to match individual products, and now we will look at another very powerful sales tool within the Heureka platform. This is the Heureka marketplace, or if you prefer, the “Buy on Heureka” button.

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 10. September. 2024  Academy

In the first two parts of the Heureka series, we showed you the basic setup and also how to get the Customer Verified badge. In this piece, we’ll focus on product matching, which is a crucial step in getting your products to appear not only in full-text search, but most importantly in the relevant categories. The right settings can significantly increase the visibility of your products and your sales.

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 29. July. 2024  Academy

In the first part, we introduced Heureka as the largest Czech product comparison site. We explained its basic functionality, and now we will introduce another key service that this portal offers, namely the Verified by Customers service.

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 30. June. 2024  Academy

If you have never used the Heureka product comparison tool for your purchases, you may be surprised at how big a player this tool is on the market.

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 28. February. 2024  Academy

The most common media sizes for social media. Dimensions for Facebook, Instragram, X (Twitter) and others.

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 10. January. 2024  Academy

Lately, the discussion about optimizing websites for various browsers, also known as cross-browser optimization, has quieted down a bit. Why is that?

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 16. November. 2023  Academy

The right pricing strategy can help a company achieve its business goals, such as maximizing profit, gaining market share, or strengthening its brand.

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 16. October. 2023  Academy

In this text, we will focus on the psychology of shopping behavior and how it can be utilized for more effective marketing and sales. Shopping is not just a matter of basic needs but also of hidden emotions and motivations that influence our decisions.

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 3. May. 2023  Academy

Whether you’re an entrepreneur, employee, or student, effective time management is key to success in your personal and professional life.

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 26. April. 2023  Academy

In today’s world, it is almost impossible to imagine a successful business without effective marketing. Whether you are a small business owner or self-employed, it is important to find the right marketing strategies that will help you grow and increase brand awareness. In this article, we will look at the five most effective marketing strategies that you should consider for your business.

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 9. March. 2023  Academy

Creating your own e-shop can be very beneficial but also very demanding for entrepreneurs. There are many factors to consider before starting the creation process to ensure that the e-shop is successful and competitive.

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 30. January. 2023  Academy

Recently, one of my clients asked me if I could arrange for more Facebook likes. And how did it turn out?

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 15. September. 2022  Academy

Since January 1, 2022, a new directive on electronic communications has come into effect. The main change brought by this directive is that cookie data can only be stored with the active consent of the user. However, most websites do not comply with this directive. Why is that? And is this the case with your website?

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 7. June. 2022  Academy

It often happens that when domain transfer is mentioned, many people imagine deceptive or misleading facts. We have prepared this informative article to explain the pitfalls of this process, but also to dispel unnecessary concerns that arise around this topic.

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 7. November. 2020  Academy

Unfortunately, the relationship between an employee and an employer is not always ideal. In this case, it is good to know how to proceed correctly in order to avoid further problems and crisis situations.

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 30. June. 2020  Academy

Unfortunately, business relationships are not always ideal, and precisely for these cases, we have prepared for you templates of individual reminders together with information on when and how to use them within normal business communication.

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