Blog Academy

In the previous part, we explained how to match individual products, and now we will look at another very powerful sales tool within the Heureka platform. This is the Heureka marketplace, or if you prefer, the “Buy on Heureka” button.

In the first two parts of the Heureka series, we showed you the basic setup and also how to get the Customer Verified badge. In this piece, we’ll focus on product matching, which is a crucial step in getting your products to appear not only in full-text search, but most importantly in the relevant categories. The right settings can significantly increase the visibility of your products and your sales.

In the first part, we introduced Heureka as the largest Czech product comparison site. We explained its basic functionality, and now we will introduce another key service that this portal offers, namely the Verified by Customers service.

If you have never used the Heureka product comparison tool for your purchases, you may be surprised at how big a player this tool is on the market.

The most common media sizes for social media. Dimensions for Facebook, Instragram, X (Twitter) and others.

Lately, the discussion about optimizing websites for various browsers, also known as cross-browser optimization, has quieted down a bit. Why is that?

The right pricing strategy can help a company achieve its business goals, such as maximizing profit, gaining market share, or strengthening its brand.

In this text, we will focus on the psychology of shopping behavior and how it can be utilized for more effective marketing and sales. Shopping is not just a matter of basic needs but also of hidden emotions and motivations that influence our decisions.

Whether you’re an entrepreneur, employee, or student, effective time management is key to success in your personal and professional life.

In today’s world, it is almost impossible to imagine a successful business without effective marketing. Whether you are a small business owner or self-employed, it is important to find the right marketing strategies that will help you grow and increase brand awareness. In this article, we will look at the five most effective marketing strategies that you should consider for your business.

Creating your own e-shop can be very beneficial but also very demanding for entrepreneurs. There are many factors to consider before starting the creation process to ensure that the e-shop is successful and competitive.

Recently, one of my clients asked me if I could arrange for more Facebook likes. And how did it turn out?

Since January 1, 2022, a new directive on electronic communications has come into effect. The main change brought by this directive is that cookie data can only be stored with the active consent of the user. However, most websites do not comply with this directive. Why is that? And is this the case with your website?

It often happens that when domain transfer is mentioned, many people imagine deceptive or misleading facts. We have prepared this informative article to explain the pitfalls of this process, but also to dispel unnecessary concerns that arise around this topic.

Unfortunately, the relationship between an employee and an employer is not always ideal. In this case, it is good to know how to proceed correctly in order to avoid further problems and crisis situations.

Unfortunately, business relationships are not always ideal, and precisely for these cases, we have prepared for you templates of individual reminders together with information on when and how to use them within normal business communication.